It’s not the smoke you make, it’s the smoke people see…

It’s not the smoke you make, it’s the smoke people see… Huh? What smoke?

One of my favorite sayings is: It’s not what you say, it’s what people hear. This saying simply means we have to consider our message from the listener’s perspective and not our own. It’s not enough to be correct, reasonable or even brilliant. Nope. It’s about what they, the people hear.

Has nothing to do with smoke? Well, it does. Just read on.

Last week I, as director, spoke with a lighting technician. We were discussing the design and layout of the stage at VBG Bethel for Christmas. The stage has to look a bit mysterious. Also this lighting technician wanted to use awesome light beams. Since a beam of light is only visible if part of the light is scattered by tiny particles, like smoke, he needs a smoke machine. Such machine essentially turns water in smoke. So far so good. But this guy told me the moment he starts to use a smoke machine, some people in the audience start to cough.

If ‘it’s not what you say, it’s what people hear’ is true, you could also say ‘it’s not what you do, it’s what people see’. Which is essentially the case with the smoke machine.

People generally associate (any) smoke with irritation of the lungs. Even though the smoke is water based (thus being harmless to your lungs), people have to cough. They see smoke so they have to cough. This results in the audience complaining about something that isn’t there.

The solution: This time he rents a haze machine. It generates the same light beam effect, but the smoke is invisible. There’s only one downside. This invisible smoke is oil based which sounds less healthy to me compared to water based smoke. But people won’t see smoke, so they don’t have to cough… It’s not the smoke you make, it’s the smoke people see

Did you know that the use of color at train stations has an impact on the waiting experience of travelers? Probably you did, or you guessed this would be the case.

So how does the use of color affect travelers? First of all, travelers name green, red and purple as warm colors. When these colors are used at train stations, people have more fun and a more positive attitude while waiting for their train.

Research also shows high-intensity colors result in people perceiving their waiting period as shorter (in reality, their waiting period stayed the same). On the contrary, travelers feel more happy when colors are used in a low intensity. In that case, they experience waiting as more enjoyable.

— This is according to research done by Dutch organization ProRail.

What color intensity should be used at train stations?

Global Leadership Summit

Not so long ago, I was director at the 2011 Global Leadership Summit at Bethel Congress Center. I had the luck of having a professional photographer in my team. These pictures are the result.

Thanks Folkert!

two houses in front of european parliament brussels

Europe and its two houses

The European Parliament is situated in the center of the European Quarter in Brussels. Adjacent to the main entrance are several steel framed EU office buildings clad in aluminum and glass. On a rainy day, this will look depressing for sure. But today, the sun reflects in the glass facade and leaves beautiful shadows on the boulevard, which runs from the north to the south. On the other side of the parliament building, a beautiful park, Parc Leopold, is situated. There is a small lake with century old trees around it. When we look towards the west, we see more trees and the oval shaped glass and steel structure of the European Parliament. This building majestically rises from its surroundings. Whether you like the architecture style of the parliament or not (I happen not to like it), you can see the grandeur-ish style architects had in mind. Let’s go on. Just in front of this side of the parliament, we see two smaller buildings. They look like houses. And they look not so well-maintained either. In fact they are not so well-maintained houses…

What?!

Houses?!

Yep. To my surprise, two almost neglected houses are located several meters (!) away from the European Parliament. Must be a joke right? These houses must be old and architecturally unique, used for expositions or anything else except being used by actual families?

Nope.

These houses are not so old, not so well maintained and still used as family houses today. My question is: Why spend hundreds of millions of euros building the European Parliament without buying out these two families… Or are these two family houses symbol for Europe as we know it today? Europe: A want-to-be worldwide power which just isn’t…

Note: I snapped this picture last year (May 2010) during my first visit to Brussels, Belgium. At that time, I just couldn’t believe what you now see on this picture (above). Last week I was reminded of this picture again because of my second visit to Brussels.

OneMinute – Stadium Arsenal Football Club

During the past years I visited many football stadiums. Not because I like football that much. No, I just like to check out the architecture (and my brother is the biggest football fan out there, which definitely comes in handy). I went to some of the biggest stadiums like the ones of FC Barcelona and AC Milan, visited stadiums with a great history like the Fulham Stadium in London and went to very advanced stadiums like the Amsterdam Arena which has a removable roof.

This summer I visited the stadium of Arsenal Football Club in London (or Emirates Stadium as it’s named officially). It’s not the biggest stadium out there (it seats ‘only’ 60.000 people), it doesn’t have the biggest history (it opened in 2006) nor it’s the most advanced stadium (it doesn’t have a removable roof so to speak). Nonetheless, the Arsenal stadium is one of the most beautifully designed stadiums I ever visited.

Just to mention a few; I love the curved roof, the exterior glass and the concrete walls in combination with the Arsenal-red. Although many stadiums are (sadly) designed like bunkers, this one seemed very transparent. Please enjoy OneMinute number twelve.

Inside the European Parliament Brussels

European Parliament

Just got back from Brussels, Belgium. I joined a group of (mostly) students to visit the capital of Europe. We were invited by Esther de Lange, Dutch member of the European Parliament. Obviously we visited the hemicycle (plenary hall) of the parliament (see photo above). Perhaps most interesting, we spoke with two members of parliament, their staff and some lobbyists. During the course of two days, four staffers of Esther de Lange joined us everywhere we went.