Did you know the staircases in Apple's flagship stores are made from glass just to encourage people to climb the stairs? Why?! Apple simply wants to increase traffic to the second floor, which is traditionally lower in retail stores than the ground floor.

— This is according to Ron Johnson. He pioneered the concept of the Apple Store in 2000. In 2011 he left Apple and became CEO at JC Penney.

Apple glass staircase


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